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17.02.2021
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"Boat-In" at Paris Plage © MK2

“I don’t see cinema dying”

By The Choice Team17.02.2021

For months, cinemas have been closed, raising concerns about the future of these popular cultural institutions. For The Choice, Elisha Karmitz, CEO of MK2, assesses the state of the industry today and how to meet the challenges ahead.

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